So Right So Smart Film Screening

Earth Island Institute invites you to join them for a screening of the new documentary, So Right So Smart. This film highlights the successes of businesses that have taken positive steps toward an environmentally sustainable future, and features the pioneering work of Ray Anderson, Founder and Chairman of Interface, Inc.

The screening will be followed by a question-and-answer session with Ray Anderson, and a book signing for his new book, Confessions of a Radical Industrialist.

Sunday, October 4, 2009
2:00 pm - 6:00 pm

Richard and Rhoda Goldman Theatre
David Brower Center
2150 Allston Way (at Oxford)
Berkeley, California

Ray Anderson on the Business Logic of Sustainability

TED Talks -
Riveting talks by remarkable people, free to the world

The founder of Interface, Ray Anderson has become an innovative ground-breaker of sustainable business thought. Interface has increased sales and doubled profits while turning the traditional "take/make/waste" industrial system on its head. In a gentle, understated way, Ray Anderson shares a powerful vision for sustainable commerce.

Watch the video here.